Managing life through mobile devices

Conducted for Fjord Design in Los Angeles, CA

This user-research work done for Fjord Design aimed to provide insight for a top ‘tier 2’ mobile client into how people manage their lives through mobile devices. Learnings were derived from the two-hour interviews and personal communication diaries of a diverse selected group of consumers, as well as local area store visits. The primary research uncovered the complicated and intricately personal processes the interviewees followed to conduct their communication, specifically via their mobile device.

Main research themes: group communication, a generational learning divide, smartphone education